latest news

Bridgestone tyres selected for first Maserati SUV
Maserati has selected Bridgestone tyres for the new Levante, the luxury brand’s first-ever SUV.

New Bandag M-DRIVE 001 pushes limits of performance in On/Off segment
Bridgestone, manufacturer of the world’s most advanced Bandag retreads – is excited to announce the launch of the all-new Bandag M-DRIVE 001 retread. Designed to meet the challenges of construction, civil engineering and other on/off applications across a wide range of surface and weather conditions.

Bridgestone at EICMA 2016
Cruise, cross, custom, and much more … Bridgestone returns to EICMA – Milan 8th to 13th November – with a glittering display drawn from its Battlax premium on-road line-up and Battlecross MX range, together with two exceptional new tyres making their first appearance at EICMA.

Bridgestone back on slope with Audi FIS Ski World Cup
Bridgestone extends sponsorship deal to support range of premium winter tyres.

New Battlecross X10 gets a grip on sand
The MX tyre tested by the pros, now available for all riders!

New Battlecruise H50 custom tyre
Specially created by Bridgestone to give you maximum enjoyment on your American V-Twin.

Bridgestone at Intermot 2016
Cruise, Cross, Custom and Contest… Bridgestone returns to Intermot, Cologne, 5th to 9th October 2016, with a glittering display themed on new tyres on their machines.

Fire up the Car-aoke at the Paris Motor Show 2016
Firestone invites Paris Motor Show fans to put their singing voice to the test at the Firestone Car-aoke!

General Motors honours three Bridgestone tyre plants with 2015 Supplier Quality Excellence Awards
Bridgestone tyre plants at Bethune, Burgos and Poznań have been honoured at the General Motors Company (GM) 2015 Supplier Quality Excellence Awards.

Bridgestone Corporation Named to the Dow Jones Sustainability World and Asia Pacific Indices
Bridgestone Corporation (Bridgestone) has been named to the Dow Jones Sustainability World Index (DJSI World) for the first time and the Dow Jones Sustainability Asia Pacific Index for the seventh consecutive year.

Bridgestone demonstrates the benefits of Tirematics at IAA
Proactive tyre maintenance reduces tyre costs, fuel consumption and roadside breakdowns.

Bridgestone at the Paris Motor Show 2016
Come and see our new tyres and technologies!