latest news

Bridgestone Potenza RE050A selected for Citroën DS3 Racing
Citroën has selected Bridgestone’s Potenza RE050A sports tyre for the Citroën DS3 Racing,

Bridgestone to Sponsor Alpine Ski World Cup Events
Bridgestone Europe has announced that it has signed a sponsorship agreement for the majority of the events of the Audi FIS Alpine Ski World Cup.

71% of Motorists in Europe Driving on under-Inflated Tyres Wastes 2 Billion Litres of Fuel a Year, Adding 4.8 Million Tons of CO2 Emissions
Bridgestone checked the tyre condition of 38,000 cars in 9 European countries in 2010.

Bridgestone Teams up with Valentino Rossi and Extend Role as Official Tyre Supplier to MotoGP
Valentino Rossi, six-time MotoGP world champion, has agreed to become a Motorcycle Tyre Development Adviser for Bridgestone.

Bridgestone Europe Employees GET UNITED to Aid the Japanese Earthquake Disaster Relief Appeal, while the Company Contributes €250,000
13,000 employees of Bridgestone Europe have decided to GET UNITED in showing strong support to those affected by the Japanese disaster.

Bridgestone Expands Ecopia Size Line-ups
Bridgestone presents its eco-friendly Ecopia range, an expanding line-up of tyres with low rolling resistance.

Bridgestone Presents its Innovations and the World Car Awards at the 2011 Geneva Motor Show
Bridgestone presents its innovation zone at the 2011 Geneva Motor Show with its dreams of the future.

Bridgestone Builds Strong Winter Position with Premium Tyres for all Conditions
Bridgestone Builds Strong Winter Position with Premium Tyres for all Conditions. One of Bridgestone's top priorities at the 2011 Geneva Motor Show is safety.

Bridgestone Announces New Brand Symbol and Corporate Philosophy - New Video Available
Bridgestone Corporation today unveiled a new Bridgestone symbol and a new brand tagline and announced a refinement of its corporate philosophy, "The Bridgestone Essence", to mark the 80th anniversary of the Bridgestone Group's founding.

Bridgestone Returns to Paris to Showcase Partnership with French Car Manufacturers
Visitors will be able to observe Bridgestone's latest premium range up close on the all new Citroën DS3 and Peugeot 207 SW Outdoor.

Bridgestone Launches Low-Rolling-Resistance Ecopia Truck Tyres
Bridgestone unveils the new Ecopia line-up which reduces fuel consumption and carbon emissions - without compromising tyre performance levels - at the 2010 IAA Commercial Vehicles in Hanover.

Bridgestone Introduces ECOPIA EP150 Eco-friendly Tyre
Bridgestone introduces its new eco-friendly tyre, the Ecopia EP150. One tyre combining excellent safety & ecology performances. Available material includes general views, edited package and still images of the Ecopia EP150.